Learn how your favourite confectionery is made, doodle in chocolate and add your favourite treat to a delicious pot of warm melted Cadbury Dairy Milk with this ticket to Cadbury World in Birmingham. Discover the origins of the cocoa bean before jumping onboard the magical Cadabra ride and meeting the infamous Cadbury drumming gorilla. Choose a favorite treat to add to a yummy pot of warm liquid Cadbury Dairy Milk in the Chocolate Making Zone.  Join Freddo and a whole host of Cadbury characters as they whisk you away in the 4D Chocolate Adventure cinema experience, complete with motion seats. Dive into a bowl of liquid Cadbury Dairy Milk, ride the Crunchie Rollercoaster and take to the skies in a Cadbury Creme Egg airship piloted by the Caramel Bunny. 

Discover the excitement of Alton Towers Resort with its variety of rides, attractions and entertainment for thrill-seekers, families and kids of all ages! See the Alton Towers Dungeon which was launched in 2019 and is a hilariously hideous journey through Staffordshire’s darkest history. Experience 7 world-class rollercoasters throughout the resort. Ride on the latest addition, "Wicker Man", that brings together wood and fire, as well as "Nemesis" with its iconic twists and turns, "Oblivion" with its sheer vertical drop, and "The Smiler" with its world-record 14 inversions. For those with little ones in tow, explore "CBeebies Land", which is the perfect place to meet some of your favourite CBeebies friends including the Teletubbies, Peter Rabbit, and Postman Pat. Families can also discover Sharkbait Reef by SEA LIFE, learn to drive at Cuckoo Cars Driving School, catch the Runaway Mine Train, or enjoy the spins and thrills on Spinball Whizzer!

Discover the wonderful world of LEGO at the Legoland Discovery Centre in Birmingham. Bring your imagination and creativity to life at the many build stations, discover the wonders of Miniland, and enjoy the 4D movies at the LEGO® Cinema Experience. Upon arrival, first explore Miniland and see airships swoop and towers glow as the wonderful LEGO world changes from day to night. Spot the mischievous Minifigures hiding in amongst the constructions, and check out the world's smallest Primark! You can bring your imagination and creativity to life where you’ll help build the coolest city that you can imagine at the build stations. From towering skyscrapers to cosy cottages, the possibilities are endless. Join your favorite LEGO characters on action-packed adventures at the 4D LEGO Cinema Experience, complete with rain, wind, and even snow, all under one roof. Enjoy an immersive short 4D movie that will bring the characters to life. Hop on the Kingdom Quest ride to defeat the beastly trolls and sneaky skeletons lurking. Can you zap them all to save the Princess? Kids can enjoy the LEGO City Soft Play Area where they can conquer a variety of obstacles and slides. Choose to include an admission ticket to the National SEALIFE Centre located nearby. Discover over 60 displays of freshwater and marine life such as giant green sea turtles, blacktip reef sharks, and tropical reef fish. Stroll through only fully transparent 360-degree underwater tunnel in the UK